Idano, founded in 2014, is the result of the meeting between a renowned production atelier and a designer who was passionate about her profession. After several years working as colleagues in Paris’ ready-to-wear community, the two decided to start a brand they would perpetually reinvent. Idano is a keen observer of the latest trends and, thanks to the agility and expertise of its ateliers, can interpret fashion in real time. The brand is 100% vertical and has eliminated all the middle men to better serve its clients. From design to fabric manufacturing, from finishing garments to creating prints, Idano is in complete control of its production and always maintains the same goal: making quality affordable.

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